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BOOK OF THE MONTH
IMMUNE: A JOURNEY INTO THE MYSTERIOUS SYSTEM THAT KEEPS YOU ALIVE
Philipp Dettmer
1299

The first book from the creator of the wildly popular science YouTube...(+)

Author Spotlight

MRIDULA RAMESH is the founder of the Sundaram Climate Institute, which focuses on waste and water ...(+)

  Mridula Ramesh  
 
 
 
Blackberry
Rod Mcqueen

Classification : Business, Management & Economics
Pub Date : Apr 21, 2010
Imprint : Hachette India
Page Extent : 320
Binding : HB
ISBN : 9789350092132
Price : 495

About the book

From its relatively modest debut in 1999, Blackberrry has become one of the most popular technology products in the world. Research in Motion – the phenomenally successful company behind Blackberry which began as a student start-up – has already sold over 75 million smartphones, nearly half of which were sold in the last year alone. This book is a never-before-seen, behind-the scenes portrait of RIM and its amazing CEOs who are two of today’s most respected businessmen: Jim Balsillie and Mike Laziridis. It explores in detail not only the company’s early struggles against much larger and much better known firms, but also how RIM has been able to maintain and exceed even its own lofty expectations. With thousands of hours of interviews with people close to the company, including unprecedented access to company founders Jim Balsillie and Mike Lazaridis, award-winning business writer Rod McQueen has crafted an arresting narrative telling this incredible story.


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Rod Mcqueen
Rod McQueen has been a journalist for more than thirty years. He is also the author of 12 books and the winner of the Canadian Authors Association Lela Common Award for Canadian history .