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Guerrilla Marketing With Technology Unleashing The Full Potential Of Your Small Business

Jay Conrad Levinson

For more than twenty years Jay Levinson has been arming small businesses with the strategies and tactics to compete with the big guys by substituting time energy and imagination for money. In Guerrilla Marketing With Technology he shows how virtually every aspect of a small business can be enhanced through technology. Even with minimal investment in and experience with computers databases and the Internet small businesses can maximize their limited resources and reap big profits. Without technical jargon Levinson covers all the basics to get even the most technologically shy up and running.
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  • Classification : General Non-Fiction
  • Pub Date : OCT 10, 1997
  • Imprint : Basic Books
  • Page Extent : 224
  • Binding : PB
  • ISBN : 9780201328042
  • Price : INR 1,365
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Jay Conrad Levinson

Jay Conrad Levinson is chairman of Guerrilla Marketing International a northern California-based consulting firm specializing in low-cost high-impact marketing principles for small businesses. He is the publisher of The Guerrilla Marketing Newsletter and author of the bestselling marketing series of all time including Guerrilla Marketing Guerrilla Marketing Attack and The Guerrilla Marketing Handbook.

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