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The Talent Test: Understanding The Entrepreneurial Mind And How To Develop It

Gorkan Ahmetoglu

What makes some people more successful than others? Athlete, entrepreneur and academic Gorkan Ahmetoglu has spent his life trying to find out - devising a 'talent test' to predict who will be a successful entrepreneur. Ahmetoglu's test is now the most scientifically accurate entrepreneurial measure out there and he has identified the four traits that make up the entrepreneurial mindset: opportunism, creativity, proactivity and vision. The Talent Test invites the reader to test how entrepreneurial they are already and then shows how can you foster these traits in yourself and others. Written by a world-leading expert in the field and told with combination of gripping storytelling and cutting-edge science, The Talent Test has all the ingredients of a bestselling, category-defining, modern business classic.

  • Classification : Business, Management & Economics
  • Pub Date : JAN 25, 2024
  • Imprint : Hodder Studio
  • Page Extent : 256
  • Binding : TPB
  • ISBN : 9781529384239
  • Price : INR 699
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Gorkan Ahmetoglu

Dr Gorkan Ahmetoglu is an Associate Professor of Business Psychology at University College London (UCL). He is himself an entrepreneur, as the co-founder of Meta Profiling Ltd, which provides psychometric testing that identifies disruptive talent and comes up with strategies to manage it. His clients include HSBC, Unilever, Google, Ford, McKinsey & Co, the BBC and Channel 4. Gorkan is the author of Personality 101, the editor of the Wiley Handbook of Entrepreneurship, and has published numerous articles and reviews in leading academic journals as well as authored in Harvard Business Review and Management Today.

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