Martha Swift

Martha and Lisa founded Primrose Bakery in 2004 and started out supplying to their local deli Melrose & Morgan. The business grew to meet the rising demand and they now supply Selfridges food hall Fortnum and Mason Tom's deli in Notting Hill and Fresh and Wild as well as an ever-expanding private client list which has included Paul Smith Kate Moss and Elton John. In autumn 08 they opened a Primrose Bakery in Covent Garden.www.primrosebakery.org.uk>